JCC Rochester book festival
JCC Rochester Jewish film festival
JCC Rochester Jewish Book Festival Sunday, November 1, 2009
Erin Arvedlund
Too Good To Be True: The Rise and Fall of Bernie Madoff
7:30pm, JCC Hart Theatre
In early 2001, Erin Arvedlund wrote the first skeptical article about Bernard Madoff for Barron's. Based on the more than 100 interviews Arvedlund's research might have prevented a lot of misery had the SEC followed up. But almost no one was willing to believe anything bad about "Uncle Bernie" - so nice, so humble, so charitable. As Arvedlund shows, Madoff was no ordinary liar, but a master of the type of lies people really wanted to believe. He kept his clients at a distance and allowed handsomely paid friends to solicit new clients for him; playing hard-to-get created an irresistible mystique. Readers will be fascinated by Arvedlund's portrayal of Madoff, from his youth in Queens, New York, to his time as chairman of the NASDAQ exchange, and finally to infamy as the world's most notorious swindler. In 2009, Bernard Madoff pleaded guilty to running a $65 billion Ponzi scheme. Erin Arvedlund is an investigative journalist who has written for Barron's, The Wall Street Journal,, The New York Times and morefolio.com. This is her first book.

Back to BOOK FESTIVAL SCHEDULE »
JCC Rochester Jewish Book Festival
Website design and development by Gail Kittelberger